Bitter Chocolate Co. Packaging

2021
Package Design

Context

I have always loved the bold and expressive nature of candy package design. I love using color in my work, so I saw this as an opportunity to explore how multiple different color palettes can stand out while still complementing each other.

Objective

These designs for a 3-pack of uniquely flavored chocolate bars take inspiration from current trends of organic and eco-friendly food companies. The name provides an ironic sense of humor while the organic shapes and pastel color palette aim to create an appetizing and welcoming aesthetic.

Photography credit to Payton Nickels.
♡ Coded and designed by Lauren Elise Nickels ♡